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OrangeTheory Fitness brings innovative style of exercise to Lexington

Training center known for “Heart Rate Zone Training” now open at 5230 Sunset Boulevard

Lexington, SC (James Bowers) - “Heart Rate Zone” training is gaining popularity among exercise buffs. The science-backed method of working out gets its name from its central goal, to keep the exerciser’s heart rate at a certain level to achieve optimal fat burning and strength gains.

A key facet of HRZ training is called afterburn. After burn stimulates the body in a way that causes it to continue burning calories for as much as 36 hours after the conclusion of physical activity. Florida based OrangeTheory Fitness has based its training programs on this style. Its locations, referred to by the company as “studios,” are staffed with fitness coaches dedicated to using the Heart Rate Zone training method to help their clients meet their fitness goals.

One such location is in the newly constructed Lowe’s Foods Shopping Center at 5230 Sunset Boulevard in Lexington. The gym celebrated its grand opening on Saturday, December 16.

All OrangeTheory Fitness members workout under the guidance of a certified personal trainer in a group setting. The class includes cardiovascular training, weight / resistance training, and the use of innovated rowing machines called water rowers, which use enclosed water tanks to simulate the experience of actual rowing. “The classes are designed to facilitate endurance,” a representative of OrangeTheory said. “Even people who have been in the program for a long time find it challenging.” The group atmosphere ensures that no participant in the program is lost, as certified coaches are on hand to ensure participants are training safely and effectively.

Members come into the OrangeTheory program with a variety of fitness goals such as fat burning and achieving more muscular definition, but heart health is certainly a common one. The class format is different than most large gyms. There, clients often have to choose between working solo or shelling out for expensive personal trainers. OrangeTheory staffers say that pricing is negotiated with each person individually, but sessions typically range from $7-$28 each. OrangeTheory has come to the Lexington market with a goal of providing an effective exercise program at a reasonable cost.

For more information, call Orange Theory Fitness in Lexington at (803) 220-0080 or visit them on-line atorangetheoryfitness.com.

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